📦 What Types of Promotional Campaigns Are Included?
UMW may feature your content in initiatives such as:
🎧 Curated playlists and editorial selections by UMW
📲 Digital ads on social media and online platforms
💌 Email marketing campaigns and newsletters
🌐 Non-commercial promotional compilations
🎥 Internal reels, teaser videos, and digital showcases
🤝 Collaborations with influencers, media, and music expos
🤝 Why Is This Right Granted?
Because promotion:
🎯 Increases the exposure of your releases
📈 Boosts discoverability across DSPs
🧠 Strengthens your artistic brand and image
🤝 Helps you reach wider and more targeted audiences
UMW acts as a strategic ally and includes your music in campaigns that cost you nothing, yet may offer high value in terms of visibility and long-term growth.
🧾 What About Royalties?
Most of these campaigns are non-commercial, which means they do not generate royalties. They are strictly designed to promote — not to sell.
📌 If a campaign ever involves commercial use, you will be notified in advance or such use will be defined in a separate agreement.
🎯 In Summary:
Authorized Use | Can UMW Do This? ✅ |
📢 Use your music in advertising | ✅ Yes |
🎧 Feature your tracks in playlists | ✅ Yes |
🎁 Include your content in promo bundles | ✅ Yes |
💸 Earn royalties from promo campaigns | ❌ No (unless specified) |